'Membership sales soar ...'

[Andy]

Ha, ha, ha.  Ve will have the answers Mr Bond...er Starfish...von vey or another (snaps on rubber gloves).

[Starfish]

The analysis in full is still to be done, our focus now is on renewals and reactivaiton

[nat]

Well, taking off my shoes and socks ...
...
5% x 3000 = 150 up on this period last year. If correct then this is good...let's see how the final total pans out.

[essexfan548]

The analysis in full is still to be done, our focus now is on renewals and reactivaiton

Then, speaking as a mathematician, it makes absolutely no sense to boast about 'sales soaring' ...

We could do with a good spinner ... but not in this sense.

[Andy]

Why is this important? Whilst marketing is a satanic art, the team is struggling and the club needs all the PR Puff it can muster to keep the club afloat.

Don't take it out on the only department that generally appears to know what it's doing!

I am a true believer, I am a true believer, I am a true believer, I am a true believer, I am a true believer, I am a true believer, I am a true believer, I am a true believer.

[Starfish]

Why is this important? Whilst marketing is a satanic art, the team is struggling and the club needs all the PR Puff it can muster to keep the club afloat.

Don't take it out on the only department that generally appears to know what it's doing!

I am a true believer, I am a true believer, I am a true believer, I am a true believer, I am a true believer, I am a true believer, I am a true believer, I am a true believer.

We are up on this time last year and in 2013, we are trying to drive additional interest, renewals and new Memberships are encouraging. We are not providing a running commentary but will certainly listen and discuss ideas to support this desire.

[nat]

Not expecting a running commentary but I think you misunderstand your customer. The average cricket fan/member is a bit too intelligent to fall for silly marketing hype. Let's have a grown up discussion.

[Starfish]

I agree, you are an intelligent bunch! We are merely trying to drive additional interest, we are up on sales but 100% not resting on our laurels. Thanks for your time, happy to catch up with anyone especially at the forum tomorrow evening.

[jimmy]

I bet they wish they'd never said anything about membership now.

[essexfan548]

I agree, you are an intelligent bunch! We are merely trying to drive additional interest, we are up on sales but 100% not resting on our laurels. Thanks for your time, happy to catch up with anyone especially at the forum tomorrow evening.

What forum? When was that announced?

Another mid-week meeting ... sigh

[Starfish]

Forum was announced at least two months ago. Thanks

[afinetickletoleg]

Why is this important?

This is a good question. Anyone care to answer?

[sufcessex]

where is Essex are the schools being targetted as i haven't seen or heard anything from the school that my youngest attend in Southend?

[essexfan548]

Forum was announced at least two months ago. Thanks

Where was it announced? Why are members not told ...

[Starfish]

This was communicated in January and again in February via website and social media. We were unable to put in the Membership magazine in November as fixture / pre season dates were not known.

As mentioned above the school programme is yet to start, it is impossible to target every school as we would need a huge amount of resource however we will do all we can with the schools we work with. The key challenge is getting the school to pass the details to the pupils.

Thanks, Danny